GCM 61 | Pursuing Greatness


A lot of us feel like we’re stuck in a rut with nothing great to look forward to, and we often find ourselves wishing that we’re somebody else. Professional speaker and success coach Erik Swanson teaches us how to get unstuck and to propel ourselves to greatness. Erik tells the story of how he changed his life by making a conscious decision to be awesome and to be of service to others. Advocating the serving mentality, he encourages everyone to develop the “habitude” of being awesome by sharing tips that you can do every day to start changing your mindset. He’s also a proponent of the idea of being yourself and leaving a legacy that’s uniquely your own. It’s no wonder that everybody knows him as Mr. Awesome.

Listen to the podcast here:

In Pursuit Of Success And Greatness with Erik Swanson

As always, I am excited about this day’s show. In the journey of success, sometimes you get a chance to come across an individual who has walked the walk and delivers straight from the heart. Erik Swanson has done just that. He has spent the past eighteen years working, ensuring the stages with top experts such as Brian Tracy, Tony Robbins, Les Brown, Jack Canfield, Bob Proctor and many others from the bestselling book, The Secret as well as the Think and Grow Rich Napoleon Hill Foundation. His main mentor, Brian Tracy taught him the value of surrounding yourself with thinkers, educators and motivators of the day, which skyrocketed Erik’s success into teaching others how to think, act and grow. It’s with so much excitement, so much enthusiasm for me to welcome Mr. Awesome to the show. Welcome to the show, Erik. I’ve been waiting for a very long time to have you on the show. I know you’re busy. You’re turning up on stages, you’re all over the place causing a positive impact on the world and for you to stop by here and share some of your awesomeness, I’m in gratitude for you. Thank you.

Thanks for bringing me on.

We’re going to have a lot of fun. I know you’re doing some amazing things in the world. I want to dive right into it. First of all, tell us a little bit about yourself and what you’re doing in the world.

What I’m doing is I’m changing people’s lives and including myself first. Jim Rohn told me that personally. That’s the genesis of my company name. One of my companies names is called Habitude Warrior. It came from my conversation with Jim one day. Jim talks about this, you’ve got to help yourself before you help other people. People try to help other people first, but they don’t put their own oxygen awesome mask on first. Find out the steps to help yourself and the people around you and then start expanding to help the world this way. That’s what I’m doing. That’s my mission. That’s where I’m standing for.

I would imagine that it started with some event or perhaps a game-changer mentality moment in your life where you said, “I need to step back and I need to work on me.” Do you have a game-changer mentality moment that you can share with us that kicked all of your success off?

Yeah, without a doubt. It’s like coming out of halftime right off the field. You regroup and then you’re like, “It’s third quarter guys, let’s do it.” The third quarter was just like the first two quarters. You’re like, “This is crap.” You go back and you’re like, “Maybe I need to change my whole thing about not beating up the competition but serving our awesomeness.” That’s what happened to me. It’s like my good friend Sharon Lechter who always talks about serving rather than selling. I know you’ve got the mentality. You’ve got the athlete’s mindset, you’ve got the entrepreneurial mindset, put it together. What do you get? You’ve got a serving mentality.

Your question to me is, was there one event that triggered this? I think it was when I got fed up with being tired of being tired. I’m fed up of being fed up. I was going out there, I was busting my butt and I was working in sales and I was trying to sell. I realized, maybe there’s more to life than this. I ended up meeting Mr. Jim Rohn and it changed and transformed my life because Jim introduced me to all these other individuals that opened up my mindset. It wasn’t all about setting goals and closing. It was about building a tribe of awesomeness. Building your habits and your attitude, building the foundation of helping others.

I have a dog tag. I love the military and I love first responders. What I did was I’ve got dog tags. I give this out to all my clients, in events and so forth. It says NDSO, which stands for No Drama Serve Others. If you live by that, you’re going to be more successful. That event for me was a series of that third quarter. A few years here passed and then finally I’m in the third quarter of this section of my sales career. I was like, “Enough is enough. Let’s walk this and let’s help people.” That’s where it changed for me.

You mentioned something about your habits and your attitude. I’ve been doing my research on you, so I know that you created this thing called the Habitude Warrior. You mentioned your habits and your attitude. Those were some triggers for you that you thought about you needed to change. Hence, I’m assuming you created the Habitude Warrior. What is that all about?

Yeah, definitely. That’s what the books are all about too. It’s all about your habits and your attitudes. I created something called Habitude, which is a combination of habit and attitude. What I did was I sat down with Jim Rohn one day and he goes, “What are you doing?” I said, “I’m working with Brian Tracy. I’m kicking butt. I’m the best salesperson there is in the world.” He goes, “Yeah, but what do you want to do?” I was like, “A good point.” It triggered my mindset to think about something that’s a little different. Both of us know this and we can go out there and change our world, but are we changing other people’s worlds? That’s the key. I figure, everything starts within your mindset and your energy and your awesomeness. If you don’t have that, then you’re just faking it out there in the world. That was the genesis of Habitude Warrior. I write about habits and attitude and how to change them on a daily basis and how to harness those awesome habits, because a lot of people have bad habits. I always ask my coaching clients, I say, “Pick three things that you could change right now. If you change these three things would have a dramatic amount of increase in your productivity or your life over the next three months. What are three things you can change in three months?”

GCM 61 | Pursuing Greatness

Pursuing Greatness: Life isn’t all about setting goals and closing. It’s about building your habits and attitude to form the foundation of helping others.


For me, it was alcohol. I got rid of alcohol, coffee and negativity. I drink green iced tea. Those are the three things that I get rid of. Those are the things that I get rid of and it opened up so many more doors of awesomeness in my life. Here’s the problem. If you have kids, you tell your kids don’t hang out with that group. That’s a bad crowd. They don’t hang out with them for a few days and then they go right back to hang out with them because you didn’t give them something to replace their bad habit. What is that?

Since we were talking about habits and you mentioned serving, what if we develop a habit of serving? I wonder what that would create because I believe that we all have a contribution and I think finding that contribution, that thing that you can give, that thing that you can serve for others. That’s to me where the joy of life comes from because the money, the fame, the power and all of that stuff, those are byproducts. Those are results of something else. When you’re able to serve from the heart and give, find that thing that you’re good at and that just drives you and gives you so much passion and then you develop the habit of developing that, of giving that. To me, that’s the definition of that list. You are living a life that’s remarkable in my opinion.

I totally agree with you. It’s developing a habit of developing a habit. That’s a habit. It’s awesome.

What are the key elements to becoming someone saying, “I need to change my habits and I would like to be a warrior?” Someone who’s strong and not afraid to be who they are within their habits and that attitude. What are some of the key elements you think they should apply to become that type of person?

There are a few different answers there. To become one, you need to make the decision that you’re going to change your life and think big. Stop thinking small because the biggest thing is people think small. They shortchange themselves instead of thinking bigger or having that mindset of abundance. That’s one of the key characters.

You’ve got to help yourself first before you help other people. Share on X

I want to stop right there. We’ve heard that before. All across the stage you hear people say, “Think big.” I think that’s the major challenge for people because what’s big? You say, “I’m going to make $1 million,” but some people can’t even imagine making $1 million. How does one change their attitude or their mental capacity to think that they, not having someone in their family, deuce, maybe the things that they may want to do, not feeling like they have this skill set, the know-how, the team and the environment? They want to do these things, but I think that’s a major challenge for people.

It’s definitely a major challenge. What I do is this. In my estimation, there’s not like this magic pill, if I say, here are the three things or one thing to change to think bigger. It’s the sweet little things. What I would suggest is this. I would suggest bite-sizing the decision-making process. They think big. You want to make $1 million, great. Grab a piece of paper and write down ten things that you think that you could do differently in your life. Not a 100, not 150, not 500, just ten quick things. My friend Bill Walsh calls ten by ten. He says he tackles ten things by 10:00 every morning, which is cool. It’s little bite sizes and then what I do is grab ten things that you could do that are different than you normally do. Maybe that means let’s say you have a TV, cable, whatever, you turn off the cable, you don’t do Netflix for a week. You shut that off. That would be one thing. What’s another thing? No caffeine. That’s one thing that I did. I said to myself, “If I’m going to reach for success, I want to reach within me, not within something else to put in me. I want to reach within myself.” It’s the tree of life. Are you reaching within? Another thing could be seeking out opportunities to where the ten things you haven’t been.

You haven’t been there and yet you need to go there to open up your horizon, your mindset. I always say to people, to my coaching clients, “Change your state, but not only change your state but change your location.” Take a different route is what I call it. Literally, go to different places, go to coffee shops. I go to coffee shops all the time. I don’t even drink coffee. Why I am in coffee shops is to energize, to get excited and to meet different people to network. Another thing that you could do is take a piece of paper and write down ten names of people that are doing what you want to be doing. Who are those ten people and level yourself up. For me, back in the day, years ago it was top ten people. Who are they? I’ll name a few, Les Brown, Jim Rohn, Mark Victor Hansen, Tom Hopkins, Tony Robbins, Grant Cardone, Sharon Lechter and Kevin Harrington. If you have ten names of people that you want to surround yourself with and then you put it on a piece of paper. You put it into the universe and say to yourself, “How am I going to connect to these people? Who do I know that can connect six degrees of separation? Who do I know that can connect me to that individual? Am I going to allow it to happen?”

What I do is this, you’ve got the list of ten. Ten things that you’re changing, ten things that you’re going to do to meet people and then ten locations that you believe that you’re not there yet, but you need to go there. I haven’t been to Tampa Bay in awhile and I’m going to fly to Tampa for the weekend. It’s going to open so many more doors. What are the ten locations that you can do to go to? I started doing this years ago and I called it the elephant list. It was an elephant list of all these different individuals. I started noticing, out of those eight or ten people I mentioned, I’m good friends with 90% of them, 95% of them. I put it in the universe. I brought the value. Write down another ten lists would be, what are ten values that you can bring to the table to introduce yourself to these individuals? Support them, sponsor them. You’re there to give without yourself thinking that you’re going to get anything in return, because you might not. It’s just of service and of value. Those are a series of ten things that I do.

Until that has been game-changing for you.

GCM 61 | Pursuing Greatness

Pursuing Greatness: Going to a different location is one of the things you can do to expand your horizons, meet different people, and to encounter different stimuli.


This is cool because then people start putting you and me on that list. Now, we’re on the top ten list there because they’re growing, they’re entrepreneurs. We might have some people on this show that are like, “I want to hang out with Rodney. I want to hang out with Erik Swanson. How do I do it?” You put it on the list. You meet us. You find out where I’m speaking next. I’m on Think and Grow Rich Tour. I’m on Habit Tour. I’m on Bill Walsh’s, Sharon Lechter’s and Loral Langemeier’s and you find out where I’m going. You call me up or my assistant and say, “I’ve got a limo or a nice car. I’m going to pick you up. Where are you? I’m your driver for the day because I want to steal your time. By the way, I’m going to have a green iced tea.” Did I tell you the story about Jack Canfield?

No, you didn’t.

I found out that Jack Canfield was speaking in I think Houston, Texas in a place called Sofitel hotel. I found out he was going to be speaking there at some event. What I did was I went and got a black suit on. It’s nice tight, nice color and looks good. I got a black hat, one of these nice hats, not like a baseball cap, but nice. I went to CVS and got a clipboard and a pen. That’s what I did. I cruise over. I find out where he was speaking and I snuck towards into the hallway of the event and then towards the side of the stage in the wall there. I saw him walking by and he got on stage and he came off the stage. I turned to him with my clipboard in hand and I said, “Mr. Canfield, do you have just one bag or two? How many bags do you have for the airport?” He says, “Just this one. That’s it.” I go, “The car is waiting right upfront. Do you know what time you take off?” He goes “I believe it’s on my texts. I go, “Let’s go walk.” He literally gave me his suitcase. I walked it out to my car. I had a nice BMW. I looked like a driver.

I can attest to that. I didn’t quite do that, but I will. My story is Bob Proctor. I went to one of his events. It was in Dallas, Texas. I knew some people in the audience that says, “You’ve got to meet Bob.” They brought me up and I met him. They introduced him to me or me to him. It was the funniest thing because I was very interested in Bob and all the things that Bob had done, but Bob started asking me questions about me. Here I am, I’m an attendee. I’m like, “You just blew up the stage. You blew my mind that some good information changing my life and he wants to know, “What are you doing? Tell me about yourself. What about your injury? I see you have the crutches. What happened?”

I started sharing my story and he wanted to share what I told him about me with everyone else. I was just along the way. He ended up writing the forward for my book. I didn’t even realize I’m going to be an author at the time. I didn’t have a book in mind. I just wanted to get information from Bob. That’s how it happened. I attest to that because I was in the right place with the right attitude. That happened to me. For those of you that are listening, a lot of times it feels like you’ve got to be this or you’ve got to do something extravagant in order to be successful, in order to get close to people that are successful. I think that’s a myth. I believe my experiences, people that are successful, they’re like you and I. They have thoughts and feelings. They put their pants on one leg at a time like all of us. It’s the habits and attitude that makes the difference.

Finding what you can serve and contribute to others is where the joy of life comes from. Share on X

I don’t do that anymore. I put them on, I grabbed my pants and I go, “Whoop.”

Someone has to be different.

Bob Proctor is amazing. I had the pleasure of sharing a stage with him in California one time and he’s great. He’s a nice gentleman. The Think and Grow Rich Legacy Tour, I’m on this tour and so forth. Years ago, I had one of my first copies of Think and Grow Rich I got from Don Green, from the President of Napoleon Hill Foundation. I brought it up to Bob and I said, “Bob, I’ve been following you for a while.” He goes, “Thanks, I appreciate it.” I said, “Do you mind signing my book? You’ll be the first one to sign it. I had him sign Think and Grow Rich, one of my copies and ever since, I’ve got about a hundred signatures of people that I’ve shared stages with. It’s a collector’s item.

We’ve mentioned the word “awesome” a lot of times I know some things about you in terms of your nickname or your call sign. I don’t know what you absolutely call it, but I want you to share this story with us on how you got this name, Mr. Awesome.

I was on stage in San Diego and I was rocking it. It was amazing. It was awesome. Everyone’s like, “How can we buy your books?” I’m like, “They’re over here.” They’re like, “Go over here and we want you to sign them and so forth.” I’m getting off the stage and there’s this line waiting for me and my books and I have to sign them. It was the first time I was signing my books. It was like awesome. I noticed there was somebody in line. He looks at me and he pointed at me and he goes, “You’re Mr. Awesome.” That guy was Les Brown. When Les Brown calls you Mr. Awesome, you know what you do is you brand out of it. The way I figure is this and I talk to a lot of branding experts and I tell them, “This is not about me being awesome. It’s about everyone. It’s about ‘we’ being awesome,” but it’s so true. Literally without each other, we can’t do it. There’s this old saying, “If you want to go fast, go alone. If you want to go far, go with a team.” Go with the team. Go with the tree of life. Go with the awesomeness. If you’re stuck, all of us are stuck in different areas of our lives. Why not surround yourself with people who could unstuck you and help you see a different vision?

GCM 61 | Pursuing Greatness

Pursuing Greatness: If you feel like you’re stuck in life, then look at how you’re giving and serving others as those are the things that propel you to move forward.


I believe that if you’re stuck, one of the places to look is how you’re serving. We brought that up. You’re not moving is probably because you’re not serving. You’re not giving, because I think to give, serving and contributing, all of those things propel us forward. I’m not serving. You’re the engine of this train. People can’t cause you to be stuck. It’s you. There are influences. There are effects on you, but you have the ultimate power to unstuck yourself.

Isn’t that a book, Go Unstuck Yourself?

That’s a good title for a book. You’ve shared the stage with so many awesome people. The list just goes on. Brian Tracy, Bob Proctor, Jack Canfield, John Assaraf, Sharon Lechter and the legendary motivator, Les Brown. If there was one game-changing nugget that you would share from your experience coaching and sharing the stage with these people, what would that be?

Stop treating yourself like you don’t deserve it. That’s it. You deserve it. When you walk into a room, you deserve everyone looking at you. You deserve everyone high-fiving you. I want to do this. I used to have a friend who would throw confetti, little pieces of paper as he walks to Starbucks. It’s a great idea because build your awesomeness and stop deciding and making that predetermination that you don’t deserve it. I believe everyone deserves it. You’re no better than anyone else. The funny thing is everyone keeps on telling us that. From Brian Tracy to everybody, Grant Cardone talks about it. Tony Robbins and Wayne Dyer. Our friends Adam Markel and Kevin Harrington from Shark Tank. Nobody’s better than anyone else. We all put our pants on the same way and so forth. We all drive the same way. Just decide that you are awesome already. Make that conscious decision. Once you make that decision, then you win the super bowl. You win all these cool things.

I want to take that further because I believe that a lot of people don’t believe that about themselves because they don’t have a basis for it. Why should they believe that they’re awesome?

Surround yourself with people that can get you moving and give you a different outlook. Share on X

My actor friend Glenn Morshower, he played Aaron Pierce. He’s been in Transformers. He’s been in 50 different movies. That guy is amazing. He talks about this. He goes, “Congratulate yourselves because you won already. When you are born. You beat out two trillion different little swimming things and you are alive.” That’s a cute little thing to say. When you think about it, there is only one Rodney Flowers. There is only one Erik Swanson. That’s it. There’s only one Tony Robbins. Stop trying to be Tony Robbins. I see a lot of people doing that. They’re trying to act like somebody else. Don’t do that. Act like you. A friend of mine called me up, Jeffrey Gitomer. He has syndicated his amazing business journal. He’s written Sales Bible. He’s awesome. The guy’s amazing.

Did he write The Little Green Book of Getting Your Way? Is that the guy?

Yeah. He is a good friend of mine. He is a great guy. He’s awesome. He’s raw and real. He called me one day and he said, “I’m hiring a team. Why don’t you come on to be a mini Jeffrey?” I said, “I don’t want to be a mini Jeffrey. I want to be a maximum Erik.” He’s like, “I’m glad you said that,” and we became friends right away. He hired his little mini Jeffreys, which is great. It’s awesome. I still don’t know what their names are. They didn’t gain that recognition that they were looking for because they wanted to follow somebody else, which is perfectly fine. ESBI from Rich Dad Poor Dad and all those different things. There are different types of mentality. If you guys don’t know ESBI, stop reading, go to the bookstore, get the book, come back and read this blog. Where are you? What are you doing? Are you building your business? Are you building your brand? This guy named Rey Perez is a brand ambassador down in Florida. He is great guy and friend of mine and he talks about building your brand and he helps you. If you’re looking to build your brand, build you the real you. Stop building other people. Stop allowing yourself to buy into the fact that you don’t deserve it.

I want to share something with you because when I got hurt, I was looking for people that had overcome my injury. That was paralyzed before and started walking again. I was a football player and so I idolize people the major running backs of the NFL, the Walter Paytons, the Jerry Rices and all the stars. When I got hurt, I was looking for someone that I could model. There was the guy the Lions. His name is escaping me right now. He was the only guy that had done it. What came up for me is that, I bet there are a lot of people out there that says, “I want to be the Jay Z. I want to be the Beyoncé. I want to be this and I want to be that.” They see what they’re doing and they say, “I can’t do that. I can’t be that person,” and you’re right. I don’t think you were ever supposed to be that person. He started walking again, but he was the only person that did.

I was looking for more people, but something came to me that says, “No, you do it because you might not do it the way that they did it.” Their story is not going to be your story. You’ve got to build your own story. That motivated me. That was one of the reasons why I want to take my story and use it as an example of what is possible. You don’t have to grow up in LA. You don’t have to grow up in Beverly Hills. You just have to make a decision that you want to be awesome. Make the decision that you want to be great. Make a decision that you want to serve. Make a decision that you want to contribute. Make a decision you want to give your best self and you will start to build your own legacy.

GCM 61 | Pursuing Greatness

The Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer’s Little Books)

I’ve got a friend of mine that’s a great speaker, Johnny Wimbrey is his name over in Dallas, a great friend of mine, a great guy. He and I share a lot of stages with Les than everybody. Johnny Wimbrey has three brothers and he’s right in the middle. He’s the one. He’s got one brother who’s a pastor. He’s got another brother who’s in prison and he’s got him who’s a presenter. He’s the presenter of the speaker and business entrepreneur and everything. They all came from the same mom, same dad, same family, same everything, same upbringing and the same location. It doesn’t matter. Brian Tracy taught me this years ago and I’m the epitome of this. It doesn’t matter where you come from. It only matters where you’re going. I’ll give you an example. I spoke at Harvard University Business School, which is awesome, teaching them an attitude, but I never graduated from college.

I made grades that help the other grades have that curve in the first place. My period stopped and here I am. I never graduated college, but yet I speak at Harvard University or I speak to students in different places and over here at Cal State Fullerton and so forth. It doesn’t matter where you come, it matters where you’re going and the decision you’re making now. If I could leave one lasting impression on your audience is write down where you think you are now and then write down in ten months where you think you should be and start acting like that. That’s the key for me is act as if you are in that position within a ten or twelve-month period. Within the next year, how do you feel that you should be acting on being and doing? Once you start acting like that, things start falling into place.

Is that faking it, Erik?

A little bit. It’s not faking it. Brian Tracy and I talked about this one time. We’re like, “Is that faking it or is that lying to yourself?” He goes, “No, it’s not lying. It’s just telling yourself the truth in advance.” That’s an example.

You created TED Talk. I want to get to that before you go. Tell us a little bit about it.

Make a conscious decision to stop treating yourself like you don’t deserve better. Share on X

It’s part of the TED family. It’s a TEDx down in Sugarland and Texas, Houston and Josh Evans. He is a great guy. It’s called A Dose of Awesome. I teach people. It’s a small fifteen-minute talk, but it’s all about deciding to be awesome, making the decision. I have a series of things that I do every day, every morning and so forth. One of them is the 60-second morning mirror. I go to the mirror and I’m brushing my teeth and I have a conversation with myself in the mirror, eyeball to eyeball. I say to myself, “This is going to be a great day. It’s going to be awesome. I’m going to change people’s lives. I’m going to get out there and rock and roll. I’m literally going to learn and grow every day. It helps you get in the mood and the groove. Who better did pump yourself up than yourself? That’s one of my little mentality or habits that I do.

Thank you for sharing that in. The last thing before we go to closing is the Habitude Warrior Conference. This has been a staple in your business and I know this is becoming one of the top ten must-visit events in the United States. Give us a little rundown about what the Habitude Conference is all about.

It’s 30 speakers. It’s a three-day conference. It’s all Ted Talk style. It’s amazing little to no selling. We’ve got a two-year waiting list to get on stage two years and we have paid to play and we’ve got sponsorships, stuff like that. Some of our past speakers are Brian Tracy, Les Brown, Sharon Lechter, Loral Langemeier from The Secret. Frank Shankwitz from the Make-A-Wish Foundation and Kevin Harrington. The list goes on and on and it’s a lot of fun.

How can someone get on that stage if they want it to appear in the Habitat Worker Warrior Conference?

The easiest way to check us out is at HabitudeWarrior.com and habitude is habit and attitude put together. It’s a two-year waiting list. It’s a vetting process. You’ve got to have a great topic. What we do is this, day one is geared towards the millionaire mindset. We’re bringing in millionaires and one billionaire. Day two is geared towards the Sales and Success Mastery. If your lead generation on all the different things, closing skills, handling objections and all these different things that you can do to teach the audience. Day three is geared toward branding. It’s called Social Millions. It’s based on one of my books. Social marketing, branding and lead generation as well. It’s cool. We have a kid component of this as well. It’s called the Junior Habitude Warrior and that’s geared towards kids teaching. It’s us teaching the kids confidence, leadership and personal development.

GCM 61 | Pursuing Greatness

Pursuing Greatness: There’s no one else that can motivate you more than yourself.


I have a big appreciation for that because I think some of the things that I’ve learned from going to the conference and reading books from some of the greatest that you’ve named should be in schools. We talk about consciousness. Just consciousness alone is something that you should be getting in kindergarten. In my opinion, it should be something that’s implemented early on in life because that is the difference-maker. That’s the game-changer. It’s conscious leadership. If we had that, it would change the world. I do believe that.

Conscious Confidence, that’s a title right there.

You’ve created a school as well. I want to talk a little bit about that. The school of Awesome. What is that all about?

It’s the school of awesome. I’ve had so many schools of not succeeding school. Help yourself. What we did is I found out that a lot of people, we get an influx of requests and people wanting to have more and to have that structure and that focus. What happened was we started seeing this. People would come to our events and then go and they’ve used it for two weeks, three weeks and then they’d go back to their old bad habits and their old bad attitudes. They started back with themselves back with the regular problems that they have read that. What we decided to do was change the whole system around and now what we do is this. I bring on clients that are group coaching. It’s called The School of Awesome. It’s twice a week and it’s fifteen-minute calls. I’m on the call personally. What we do is we have a fifteen-minute call on Monday late afternoon to get your whole week started. It’s awesome.

You have a fifteen-minute call on Friday and that’s to get your personal weekend and your awesomeness to sustain what you’re doing for the week but also carry it on through the weekend. It’s not only just business, it’s the mentality of awesomeness within entrepreneurship and the athletes. Mentality as well as your personal relationships. That’s what we do. When you sign up and you get to be one of our School of Awesome members, we have awesome ambassadors. They keep you. They hold your hand. They help you out all the time. It’s cool. What happens is we have this closed group. We have a Facebook group as well as we have a Marco Polo. If you’ve heard of that app, it’s a cool app. We have a certain number of people in that specific group and it’s amazing. It’s like a fraternity of awesome. That’s what it is, but we have a sorority as well.

Don’t aim to be like someone else. Make a decision to be your best self, and you will start to build your own legacy. Share on X

How can people get involved with that?

Send us an email at Habitude Warrior. You can send it to Team@HabitudeWarrior.com or just check out TheSchoolOfAwesome.com.

Erik, thank you for being on the show. This has been amazing. I’m sure the audience got a lot. I absolutely got a lot out of this and you’re a pretty cool dude. You’re a lot of fun. I appreciate you. If someone in the audience wanted to reach out to you, wanted to learn more about you and your programs, is there a place that they can go to find you?

I make it simple for people to follow me. Rodney, have you ever noticed that you meet somebody at a mixer or something like that and they’re like, “Follow me. It’s Jane–Smith dot, this and that forward slash or whatever.” What they have is this website like a business card with a font. It’s very tiny so you can’t see it. What I do is I make it very simple. My favorite word is Awesome and my last name is Swanson. That’s it, AwesomeSwanson.com. Go there and you’ll six or seven different platforms of different social media outlets that if you want to follow me on Instagram, follow me there. If you want to follow me on LinkedIn, do it that way. You can connect with me in different ways.

Thank you for coming on the show. This has been an absolute pleasure to interview you and I appreciate you taking the time to hang out with us.

GCM 61 | Pursuing Greatness

Pursuing Greatness: Conscious leadership should be taught and implemented at school as early as kindergarten.


I appreciate you and I appreciate you signing this ball and sending it over to me already. This is great. Thank you.

What is the one thing you want to leave with the audience before we close up?

Leave your legacy, leave your mark. Adam Markel talks about that. What’s your mark? They’re going to say, “Mr. Awesome, he used to talk about this and this.” Now, we’re going to talk about it. Leave your legacy. What’s your legacy? What is it? Write it down and start promoting that. Start building that. Go invest in yourself and put it on one of these things. I’ve got NDSO, No Drama Serve Others. Pass that out. Give it out to people. Leave your legacy.

Leave your legacy. Be Awesome. It’s Erik Swanson, ladies and gentlemen. Mr. Awesome himself. Thank you, Erik, for being on the show and as always remain resilient in your pursuit for greatness. Until next time, thank you.

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About Erik Swanson

GCM 61 | Pursuing GreatnessAs an award-winning International Keynote Speaker, #1 National Bestselling Author in 5 different categories of success & a Habits & Behavioral Coach, Erik Swanson is in great demand around the world! Speaking on average to more than one million people per year, and honored to be invited to speak to Business and Entrepreneurial school of Harvard University as well as joining the Ted Talk Family with his latest Tedx speech called “A Dose of Awesome,” Erik is both versatile in his approach and effective in a wide array of training topics.

You can easily find Erik sharing stages with some of the most talented and famous speakers of the world, such as Brian Tracy, Nasa’s Performance Coach Dr. Denis Waitley, from the book & movie ‘The Secret,’ Bob Proctor, Jack Canfield, John Assaraf, Millionaire Maker Loral Langemeier, Co-Author of ‘Rich Dad Poor Dad’ Sharon Lechter, Legendary Motivator Les Brown, among many others! Mr. Swanson has created and developed the super popular Habitude Warrior Conference which has a 2-year waiting list and includes 33 top named speakers, all in a ‘Ted Talk’ style event which has quickly climbed as one of the top 10 events not to miss in the United States! Erik’s motto is clear: “NDSO!” No Drama – Serve Others!

Are you ready to shed your past, rise above your present, and go confidently in the direction of your dreams? The first step? Decide. Choose right here and now to make a move. Set your intention. Then simply ask Rodney for help. https://rodneyflowers.com/mentoring/ 

Want an inspirational story and a magnetic personality plus interactive actionable strategies to transform your audience? Book Rodney for your next event. https://rodneyflowers.com/speaking/

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